Your website just went live yesterday.
This is a new brand.
You don’t have a following yet.
Already, you’ve scaled hell and high water just to get the doors open.
Now, you need your community, market, and audience to recognize you’re here to make a difference.
Becoming A MEMORABLE In-Demand Expert™
Is The Fastest Way To Brand (Or Rebrand) Yourself
Being “new to the game” makes you the ideal candidate.
Many of our clients who have been in business for 10+ years or more wish New Media like podcasts, livestreams, radio shows (that interview guests across the board, not just Madison Avenue heavy-hitters), and webinars had been around when they started out.
Becoming a MEMORABLE In-Demand Expert™ **IS** how you build your brand and grow your audience quickly!
Use your one-sheet to guide your host so your episode title and content lead with your name and the keyphrase of your new brand.
As episodes go live and get shared throughout your community, market, and audience, you’ll quickly gain name recognition that leads to niche celebrity.
This Is Also A Powerful Way To Re-Brand Yourself
When Entering A New Market
Ten years ago, I was in the process of closing down my website development firm and launching my website conversion consulting firm.
For my consulting, I was targeting prospects who already had their own web designers and teams who could implement the improvements to their design, web copy, offers, and calls to action my consulting would guide them through – not using it as a segue to get web design gigs.
It was frustrating when all my referrals continued to be people who who wanted websites built, and my organic inquiries all seemed to end in “yeah yeah, whatever, how much to make me a squeeze page?”
The problem?
I had seven years of marketing around the web development firm on the market, but very little on the website conversion consulting work.
To this day, I wish podcasts, livestreams, the current iteration of entrepreneurial and topic-based radio shows, and the ease of producing webinars had existed.
Using those avenues, I could have quickly saturated my community, market, and audience with my brilliance and passion around website conversion consulting!
Since You’re Branding (Or Re-Branding) Anyway,
You Need To Be Getting New Clients
As we detailed in another article, being a New Media host means you can fill your episode slots with the prospects and connections you need to fill your client portfolio.
Great news for you:
Becoming a host is fairly simple when you have someone who’s done it many times on your side and in your corner as you get it launched and live.
When is now the best time to claim your rightful slice of the pie and become a MEMORABLE In-Demand Expert™ today?
Thrive from YOUR intersection of YOUR brilliance and YOUR passion.
Make a difference for your community, market, and audience!
– ARH
